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Rich Snail

International Insurances and Expatriation in Malaysia & South East Asia
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Economist Weekly - Health Care, Tourism and Globalisation

Started by Jacques · 10 months ago

The ASEAN region is famous for its tourism, sandy beaches and colourful temples. But a new trend is emerging over the past few years where occidentals get on the plane not to enjoy hot sand and clear blue water - at least not in the first place - but to get treated here. Many hospitals [...] ... Continue reading »

2 comments

  • Uli

    10 months ago

    Can you please explain how to apply Blue Ocean Strategy in Medical Tourism especially in India, Thailan, Singapore and Malaysia?

    Thank you.
    reply
  • Jacques

    10 months ago

    The Malaysian website is one of such strategy. Remove some of the big hospital marketing so as to work on a national scale. Instead of working against each other for a small crowd of expatriates, they join force and offers packages all-in-one. Operation, stay, hotel on a single website where all the information is easily available.
    reply

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